Insights
Check out some of our thoughts and opinions on the latest industry news and updates.
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Google recently confirmed the release of its latest search algorithm update in December of 2020. The update has been named Google’s December Algorithm update. This seems to be run under the SMITH framework and has been designed to improve Google’s accuracy in matching user search queries with the most useful and relevant results. Lately, Google’s recent algorithms are focusing less on ranking factors and more on how websites, queries and text prediction are understood. What is the Google Algorithm? The Google algorithm is a complex system that enables Google to collect data from a search […]
Hannah Morris
18th January 2021
What is marketing automation? Marketing automation is a process that eliminates the responsibility of carrying out repetitive tasks. This allows […]
As the 2020 festive period draws ever closer, retailers and shoppers alike are having to brave government restrictions and a […]
As the after-Christmas sales period approaches, you need to make sure all your communication is clear and concise so that […]
Who? Used by over 300 retailers, Attraqt is an enterprise solution for eCommerce platforms allowing merchants to map together personalisation, […]
Creating a memorable shipping experience is an often overlooked way of increasing consumer confidence. Certainly, the easiest customers to advertise […]
We’ve launched two new sites this November! Read on to find out what each of our latest projects involved. Hogies […]