COVID-19 (Coronavirus) - 5874 Business Continuity

Lightbulbs Direct

More scalable, robust website with improved mobile optimisation and security.

Challenge

Lightbulbs Direct specialise in making  finding the perfect lightbulb a smoother process. With so many variants this can be quite a challenging task.

Lightbulbs Direct’s site sat on Magento 1.9, and with the end of life coming at the start of June 2020, they could predict site security issues and a drop in mobile speed.

They came to 5874 looking to re-platform, specifically needing speed, scalability and a more user-friendly mobile site, to help to find the perfect lightbulb a smoother process.

Project Goals

Mobile optimised site
Replatform to secure SaaS platform with speed and scalability
A smoother more streamlined order management system

Solution

5874 started with a discovery phase, where we conducted various onsite workshops, diving into the detail of the project, gathering Lightbulbs Direct’s requirements and needs, along with their vision for how the solution would work.

On the back of discovery, we produced a wireframe so that the project could be visualised in terms of website design, with colours and assets. The complexity of the build finder was challenging however the 5874 teams were able to deliver the desired results and a working build finder. The whole project spanned over a duration of 8 weeks.

Lightbulbs Direct used Sage 200 as their ERP, therefore we needed to integrate this into BigCommerce. We chose to do this via Linnworks to create a flat files that Sage 200 was able to pick up. Linnworks also allows Lightbulbs Direct to add extra marketplace channels such as Amazon and eBay when they see fit.

Lightbulbs Direct chose BigCommerce due to the ease of use and high level of security, as well as it being a SaaS platform, which they required.

Project Results

65% increase in mobile conversions since launching
Bounce rate decreased by 25%
Bespoke, fully-responsive website
Visit site
Ready when you are

We’re a friendly bunch, so don’t hesitate to get in touch using the contact details below:

Say hello: +44(0)121 369 5874
Email: success@5874commerce.com

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