Replatforming Camperite from BigCommerce to Shopify, delivering a streamlined platform with integrated POS and enhanced stock visibility.
Camperite is a thriving outdoor and camping retailer, catering to direct-to-consumer customers with a wide range of products, including tents, camping gear, and gas canisters. With a strong local presence in Essex, Camperite combines online sales with in-person shopping at their Colchester store.
Building a complex tech stack using third-party apps, such as Linnworks and Lightspeed, would have been cost-prohibitive and overly complex for a business of Camperite’s scale. The challenge was to find a cost-effective solution that seamlessly integrated ecommerce, POS, and stock management.
The migration delivered a cost-effective, direct-to-consumer platform with built-in extensibility, ensuring scalability and flexibility for the business. Additionally, the integrated point-of-sale (POS) system enabled seamless transactions on the go through Shopify Tap to Pay, which was particularly well-suited for Camperite’s operations. This change significantly improved stock visibility, simplifying inventory management and reducing operational friction. Shopify’s mobile POS capabilities proved especially valuable during busy periods and for off-site, in-person sales, giving Camperite the tools to enhance customer experience and streamline sales processes.
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