15 March 2023Back to Blog
The Benefits of BigCommerce
BigCommerce provides a Software as a Service (SaaS) solution to retailers. Depending on the plan you choose, BigCommerce allows business owners to set up an online store and welcomes customisation by partnering with best-of-breed technology including payment providers, fulfilment, email marketing and more. They also sell an unlimited number of digital, physical, or even service-based products. BigCommerce is perfect for new eCommerce users and even experts who already have experience in handling eCommerce websites.
Let’s get stuck in then, here are the top benefits of utilising BigCommerce for your ecommerce storefront:
A Simple Delivery Experience
BigCommerce is a simplistic platform to use, it offers an easy onboard process compared to any other available platform. Setup of BigCommerce can be done by yourself without requiring the assistance of a technical expert, as it is that straightforward. The tools and features that BigCommerce provides allow users to create a fully functional ecommerce website, so imagine what your brand could accomplish with help from BigCommerce experts.
Personalisation And Management
BigCommerce can provide you with many features, including website themes, layout options, and product management.
This platform uses easy-to-use interfaces and provides the most intuitive dashboard so that managing products, orders and returns is simple. With these features, your customers will have a more enjoyable user experience since they will be able to segregate products based on brands, reviews, and pricing.
Another useful feature is the “quick search bar” which allows users to search for any keywords and control which products/services they would like to see.
A must-mention BigCommerce feature would be the depth of personalisation that merchants can incorporate. For example, segregating certain target markets to target specific niches or groups of people. It is useful for pushing prices, promoting products, and giving specific customer groups access to products.
There are numerous additional capabilities that BigCommerce offers that can help your eCommerce business expand and add value. For additional BigCommerce features, click here.
BigCommerce and SEO
Ensuring that your eCommerce store is optimised is essential, especially in this competitive eCommerce environment.
Making sure that your content is fully optimised can change the algorithm on search engines such as Google and push those keywords, eventually rewarding merchants with eCommerce growth. The benefits of using BigCommerce for this? Well, BigCommerce ensures that merchants are up-to-date with the latest SEO practices. They provide their valuable service users with features that auto-optimise URLs, and titles which enable your eCommerce storefront to be full of added keywords and save you a lot of time from manually inserting SEO fields.
There are a bunch of advantages that BigCommerce can provide, but here are just a few more main ones that are worth mentioning.
- A load of features including third-party apps
- Product Variants
- No transaction fee
5874 and BigCommerce
BigCommerce and 5874 Commerce have been in partnership for over 10 years. We are experts at using and customising BigCommerce stores, with a proven track record of ensuring success for our clients through seamless integrations and custom solutions.
We like to work with our clients – for the LONG term. We can tailor support packages to meet your business needs and budget, meaning if you need urgent advice or technical support.
For example, our client, Harrison needed assistance with replatforming their new site which would forecast their brand story and services, but also push their eCommerce into a new immersive space that would be alluring to their consumers.
A single-user interface was created by integrating BigCommerce and WordPress to enhance site performance, search functionality, and merchandising options.
By implementing BigCommerce, you will be able to attract new, active customers, resulting in higher conversion rates.
It is important to note that these are just a few of the numerous benefits BigCommerce’s platform offers over its competitors.
BigCommerce is a dependable and potent option for growing your business. Our team of BigCommerce experts can help you learn more about BigCommerce’s benefits if you’re looking for a performance-driven eCommerce platform. Contact us here for more!